Looking for a new rifle before this upcoming deer season? Check out these seven great picks.

Faced with a customer making a first-time rifle purchase? Helping them make an informed decision goes a long way toward instilling long-lasting trust.

The NSSF has issued information about hotel reservations and policies for the 2021 SHOT Show in Las Vegas.

Whitetail hunters are obsessive about scent – managing it, eliminating it, recreating it. Here’s what to sell them.

More shooters are putting red-dots on their pistols, and you should be stocking what they’re looking for.

Here’s a look at this year’s lineup of waterfowl-specific shotguns, with options for any budget.

In the latest shooting sports news, Derek Paul has joined Blaser as North American Director of Sales and Davidson's has added Hoppes.

Avoid these mistakes and enjoy the benefits that an effective online presence can help create for your business.

See the new carry options from Kinetic Concealment for Springfield’s popular Hellcat handgun.

Even if you’re not planning to borrow money for a capital purchase any time soon, it’s smart to make sure your business is creditworthy.