Fusion Thermal’s Avenger 40 with RAZR technology is clear, accurate and intuitive.

The latest upsurge in sales of small-bore shotguns is reminiscent of others in the past three decades. But this time, it feels different.

Hydra Weaponry’s MARCK-15 9mm H17 rifle features a modular AR-platform design specifically for the Glock 9mm magazine.

Understanding, explaining and selling piston vs direct impingement AR-format rifles.

Mossberg’s new 28-gauge Silver Reserve Eventide Turkey offers capability without the kick.

If your customers hear “EOTECH” and think “military” or “tactical,” the new Vudu X line will change their minds.

Viktos Range Trainer Pants were designed for both tactical training and operational use.

Dickinson Arms expands its offerings while focusing on high-level craftsmanship.

No one deserves to buy a cheap scope, but there’s an option for every budget. How do you help customers see the light about what’s right for them?

Timney Triggers has added an upgraded trigger for Marlin lever-action centerfire rifles to its extensive product line.