When it comes to offering suggestions to customers about stopping a charging bear, having the right firearm, ammunition and knowledge is critical. Here's what you need to know.

How would you discreetly summon the police if you were approached at gunpoint by a criminal when opening your store? These tips will tell you how.

Pelican Products will be the cooler sponsor for the annual Industry Day at the Range prior to the 2019 SHOT Show in Las Vegas.

Welterweight mixed martial artist Donald “Cowboy” Cerrone has reached a promotional partnership agreement with Henry Repeating Arms.

Crimson Trace continues to work with a variety of companies to offer handguns with pre-installed laser sights, which is a plus for customers.

When customers come in to purchase a new pistol, ammo or other gear, don't forget to ask whether they need a durable case to transport everything securely.

Gerber, a category leading global supplier of multi-tools, knives and gear, has appointed industry veteran Andrew Gritzbaugh as General Manager.

Sturm, Ruger & Company, Inc. has introduced two new model configurations: the Ruger Scout Rifle in .450 Bushmaster and the Ruger 77/17 chambered in .17 WSM.

Thanks to an increase in manufacturing capabilities and efficiencies, iota Outdoors has reduced the lead time for custom stocks by more than 50 percent.

SIG SAUER has promoted shooting and training expert Hana Bilodeau to the position of Director, Training and Special Events.