Is the time your employees spend yakking it up with customers promoting the good of the business, or simply being abused?

When you're enjoying your wireless access at the 2020 SHOT Show in Las Vegas, thank Lucas Oil for the connection since it's the official wi-fi sponsor for the annual industry shindig.

In the latest shooting sports industry news, Joseph Bartozzi is the new CEO of the National Shooting Sports Foundation and Pete Angle has been announced as chief marketing officer for Marolina Outdoors.

In the latest shooting industry news, Zeiss has a new head of consumer marketing and Apex Tactical offers a new optical mounting system for FN pistols.

Meet Rick and Julie Kreuter, hosts of TV’s “Beyond the Hunt,” while networking with fellow attendees at the Hunting Retailer Show Retailer Roundtables.

How do you make sure your discount program isn't costing you profit? And how do you take advantage of discounts from your suppliers?

Precision shooting requires skill, top quality equipment and dedication. Is this the next big thing in the tactical shooting sports industry?

Four basic types of shoppers come into your store. Here's how you sell to each one of them.

Marlin’s new Dark Series rifles combine classic action with modern tactical features.

Browning and Leupold combine for a combo your customers will want to take afield.