Federal Ammunition’s new Prairie Storm Bismuth Blend Shotshells ditch lead without sacrificing performance.
Bergara’s New B-14 Squared Crest is a smooth, lightweight rifle built to cover distance.
Aimpoint adds Sniper Gray and Flat Dark Earth versions to its Acro P-2 Red-Dot sight lineup.
Ruger and Christensen Arms stand out in a crowded field of precision tack drivers.
The Rock River Arms RRA 17 HMR is the company’s first AR-platform rifle chambered for the .17 HMR cartridge.
Manufacturers are pushing performance and features forward with these 9 new riflescopes.
The optics company is staking its claim as a major player in the night-vision and thermal game.
Packed with proprietary and patented innovations, the POF-USA Rogue rifle is lightweight and feature packed.
The Rubicon Pro red-dot sight from Bering Optics is built to withstand the heavy recoil of shotguns and high-power rifles and pistols.
These hot new competition pistols provide an edge when the clock is ticking.
The newest RMR and RCR reflex optics boast notable improvements and incredible battery life.
The F16 Pro Series Shotgun from Blaser is competition ready right out of the box.
Old West-style revolvers are selling and they deserve a place in your store.
The all-new Lupo HPR rifle takes precision long-range shooting to new heights.
Offering gun cleaning classes keeps customers coming back for more.
Providing quality training opportunities for new and advanced shooters will build a loyal base.
Your guidance will heavily influence your customers’ thoughts and behaviors through a lifetime of firearm use.
The T8 Falcon from Garmont is a tactical/hunting boot with a sporty design.
Get a good grip with the 5.11 Tactical TacTec Holster 2.0.
