New for 2020, the .25-caliber TalonP air rifle from AirForce Airguns will be available in a compact, lightweight carbine configuration.
Trijicon’s marketing for the SRO is focused on target and competitive shooters, but retailers should anticipate sales among handgun hunting and self-defense customers too.
Night-vision and thermal optics are readily available for the general public, but they can still be costly. Your customers deserve the opportunity to make educated buying decisions. You’re in the perfect position to help.
How did Trijicon’s AccuPower 5-50x56 Extreme Long Range Riflescope stack up in our review, and how can you sell them?
American Technologies Network has a redesigned scope — the ThOR LT — to serve the needs of the hunting community.
The new TICO LT Series from ATN improves on its previous TICO clip-on system by making a slimmer and more ergonomic solution.
Zanders Sporting Goods will be offering an exclusive lineup of Impala Plus shotguns from Turkish-based Instanbul Silah.
American Technologies Network has redesigned the OTS LT thermal handheld scanner, increasing the odds of finding game thanks to its Obsidian LT Core and improved sensors.
ATN's X-Sight LTV is a major advancement in day and night digital rifle scopes, allowing for real time footage of adventures in vivid, crisp clarity during day or night.
Sig Sauer has landed a contract to supply ammunition to the Federal Law Enforcement Training Centers operated by the U.S. Department of Homeland Security.
Muzzleloader hunters have always loaded powder from the muzzle. Not any longer; the new Federal Premium FireStick powder charge loads from the breech.
AirForce Airguns has expanded its Texan lineup with the addition of a 50-caliber model big bore air rifle.
Legacy Sports International has reached an agreement to be the exclusive importer of Sig Sauer German-made firearms into the United States.
From military surplus to lab-driven ballistic innovation, Hornady drives the industry forward.
Precision shooting requires skill, top quality equipment and dedication. Is this the next big thing in the tactical shooting sports industry?
Marlin’s new Dark Series rifles combine classic action with modern tactical features.
Galco delivers holsters that are handsome enough for Hollywood and tough enough to handle the real world.
Colt adds to its den of snakes with the King Cobra, available now in .357 Magnum.
Explaining the science of scopes in simple terms will help you sell your customers the right optics.