Holosun’s new flagship pistol optic, the 509T, has a host of features and shooters will appreciate the ultra-durable enclosed design.

Based on the MCX Virtus Patrol rifle, the .22-caliber MCX Virtus PCP semi-automatic air rifle features a 30-round rapid pellet magazine and 17.5-inch barrel with M-Lok handguard for easily mounting accessories.

With the Havoc Tactical Solutions Deflector Brake, shooters can now control the speed and distance their spent brass travels for a safer shooting experience.

Riflescopes sell, but quality and price point can vary widely. Check out these nine options you can show your customers.

ArachniGrip's Slide Spider slide grip for semi-auto pistols is available in patriotic designs at a special price in honor of the July 4 holiday.

We take a closer look at the Benelli SBEIII with the new BE.S.T. coating and Savage’s first semi-auto shotgun, the Renegauge.

The Rossi Rio Bravo Lever Gun holds up to 15 rounds of .22LR ammo and is ideal for hunting small game or plinking.

When predator hunters arrive seeking the latest and greatest this summer, offer these proven products to get them interested.

In a world driven by technology, optics manufacturers raise the rangefinder bar for 2020.

Keep your eye on the big picture with this advanced game camera from Moultrie.

The Cartridge Call series of mouth-blown predator calls from Rocky Mountain Hunting Calls are compact and handy so hunters can carry them anywhere.

Legacy Sports International recently launched the new Howa M1100 series of bolt-action rimfire rifles available in .22 LR, .22WMR and .17 HMR calibers — sure to be a hit with small game hunters.

Selected by the U.S. Department of Defense for its multipurpose combat rifle program, Hornady's 6mm ARC (advanced rifle cartridge) is a truly versatile cartridge that maximizes the potential of the AR-15 platform.

From its beginnings as a tactical cartridge, the 300 Blackout has found solid footing with predator hunters.

The new G3c 9mm compact pistol from Taurus is a marriage between the innovation and performance established by the full-sized G3 9mm polymer-frame, striker-fired pistol introduced last year and the go-to dependability and value of the popular G2 series compact Taurus 9mm handgun.

Treestands and accessories can help you expand the hunting side of your business.

Capitalize on the resurgence of revolvers in the concealed-carry market.

A huge expansion for Trijicon and its riflescope lines means more opportunities for dealers.

A rifle is only as good as the ammunition you feed it. The good news is there’s a wide selection of whitetail-centric offerings tailor-made for anchoring North America’s most popular big game animal.

Help your customers understand the cost variables involved with reloading their own ammunition.