Smith & Wesson’s M&P Shield EZ pistols deliver ergonomic improvement over standard guns.
Take back the night with a digital night vision riflescope that’s packed with high-tech features.
XS Sights has added R3D suppressor-height sights for Glock pistols to its extensive line of handgun sight solutions.
The Elite Tactical LMSS2 spotting scope features enhanced lens coatings and updated reticle options.
CAA USA, designer, developer and distributor of modern tactical accessories and handgun conversion kits, has expanded its mini conversion kit (MCK) offerings to include Glock models 34/35/41.
The influx of Turkish-made shotguns brings value to your customers and meat to your margins.
What will happen in regard to gun control if Joe Biden becomes the 46th president of the United States? Larry Keane with the National Shooting Sports Foundation offers his observation.
From riflescopes to rangefinders, manufacturers have brought plenty of new optics to market in 2020.
As technology and opportunity expand, so does the popularity of airgunning — a boon for predator hunters.
Most hunters, regardless of the species they pursue, are always on the lookout for a new favorite knife.
Henry Repeating Arms is celebrating its founder's 200th birthday with a commemorative lever-action rifle featuring B.T. Henry's face.
Never should a patron walk out of your shop with a new hunting tool in hand without having first had a serious conversation about how to keep it safe from the rigors of the road with new bow or gun case.
Sightmark introduces the 2 MOA Mini Shot A-Spec, a compact reflex sight for pistols, shotguns, AR-15s and other sporting rifles.
Those retailers with well-stocked shelves and an intimate knowledge of the bells and whistles that differentiate one rangefinder from another stand the best chance of separating customers from their hard-earned Benjamins.
Survival gear that will appeal to your hunting, hiking and survivalist customers.
Don’t ignore the binocular market, or the education base you need to serve it.
Getting to know your customers on a case-by-case basis will help them transport their bows and firearms safely.
